{"product_id":"philip-morris-incorporated-bond-from-1970","title":"Philip Morris (Marlboro) Incorporated Bond from 1970s","description":"\u003cp\u003eThis is an original bond from Philip Morris Incorporated, dated 1970, printed in orange. Features an oval vignette of two allegorical figures. \u003cmeta charset=\"utf-8\"\u003eThis bond is cancelled with multiple punch holes through the center and right side, extending through the attached interest coupons. You will receive a similar certificate to the one shown. \u003c\/p\u003e\n\u003cp\u003eIn 1970, Philip Morris transformed from a 19th-century London tobacco shop into one of America's cigarette giants, riding the post-war smoking boom to challenge industry leader R.J. Reynolds. The company was founded in 1847 by \u003cstrong\u003ePhilip Morris\u003c\/strong\u003e on Bond Street in London, but truly came alive under American ownership after 1919. This bond bears the facmile signature of \u003cstrong\u003eJoseph F. Cullman III\u003c\/strong\u003e, who served as president and CEO from 1957 to 1978 and orchestrated the company's rise to prominence. Cullman aggressively marketed Marlboro cigarettes, transforming the brand from a women's cigarette with the slogan \"Mild as May\" into the rugged \"Marlboro Man\" campaign that would make it the world's best-selling cigarette. Under his leadership, Philip Morris climbed from sixth place to second in the American tobacco market, setting the stage for its eventual diversification into food brands like Miller Beer and Kraft Foods.\u003c\/p\u003e\n\u003cp\u003eTobacco company bonds from this era capture American consumer culture at its peak, before health concerns reshaped the industry. Offered as a collectible.\u003c\/p\u003e","brand":"Ticker History","offers":[{"title":"Default Title","offer_id":52309769290015,"sku":"INDU-PMI-BU-ORA-1970-001","price":199.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0836\/8757\/1743\/files\/philip-morris-incorporated-bond-1970-focused-2.jpg?v=1775875955","url":"https:\/\/shop.tickerhistory.com\/zh\/products\/philip-morris-incorporated-bond-from-1970","provider":"Ticker History","version":"1.0","type":"link"}